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Redbird

Rebrand, Logo
An American romantic dining restaurant that provide catering servies.  I designed a menu and branding system for the brand.
Creative direction
Eleana Szeto, Angela Glenn

Design
Eleana Szeto

Logo Rebrand

In Native American culture, Redbird means devotion and loving relationships. The restaurant Redbird does catering services for weddings in Vibiana a church in downtown LA.I am inspired by the name of the restaurant to design the logo with a pair of red birds.

Main Menu

Main Menu
Main Menu

I designed the menu with a folding gate design to represent completeness.


With the quote ,

"If a redbird should appear, a loved one came to bring you a memory, a smile, a tear,"


Redbird is not simply a place for dining but a place to share emotions and precious memory with your loved ones.


Desserts and drinks menu

"If a redbird should appear, a loved one came to bring you undoubtable sweetness"
Cocktails Menu

"If a redbird should appear, a loved one came to bring you new sensation"




Letter head and envelope


To-go box, paper cups and table cloth holder




About

Being located in Los Angeles and having been raised in Hong Kong, I have had the opportunity to experience and appreciate diverse cultures which provided me with unique perspectives and an understanding of different aesthetics, customs, and values. Over years of exploring and learning, I became a multi-disciplinary designer with a strong passion for UXUI, Packaging, Branding, and Motion.

With a focus on creating designs that tell powerful stories, I approach each project with careful attention and empathy toward the audience. Through my methodology of utilizing simplistic visuals and illustrations, I aim to evoke emotional responses and effectively convey the intended message of the design. This approach has enabled me to continually adapt, thrive, and develop my skills as a designer.

︎Currently based in California
💁‍♀️A girl who enjoys traveling and vibing in k-pop songs.

Education 

California State University, Long Beach
BFA in Graphic Design


Experience

Bazic Products- Graphic Designer
El Monte, California
2022- Current

Freelancer - Graphic Designer
2018- Current
For more︎︎︎

Class Sponser Projects

Edenspekerman Design Agency, Los Angeles
Design solution for plane passengers in layovers.

Mark Schneider, Long Beach
Design social media campaign to promote brand identity.

Counseling and Psychological Services (CAPS), Long Beach
Work with CAPS to design campus campaign for raising mental health awareness associated with stigma and discrimination.




©EleanaSzeto