DreaMer UXUI App design 

︎︎︎UXUI
Dreamer is an app for tracking, journaling, sharing, interpretating dreams.

Creative direction
Eleana Szeto, Sam Anvari

Design
Eleana Szeto



Project Brief

Are you curious about what you dreamt last night?
This application caters to individuals who are interested in lucid dreams and assists them in logging their dreams.

Competitive Analysis

Competitive Analysis was did to look into other apps that has similar function that journaling and tracking dreams. I look into the opportunities of the app that might be lacking. 

Persona

Persona helps me to look into the possible needs of target users and what fustrations and goals they have. So the app could designed to tackle those. 



User Scenarios

  1. Sally has a bad dream yesterday night. So when she wake up, she open the app, she went to add a dream page and click ready to record, she put down date, time, title. As it is weekday, she need to go to school. She voice record her dream. The app asked her how was her sleep, How Clear was your dream? What was the overall mood? Was the dream lucid? By answering that,tags was added to the dream journal. She also want to share it on her Dream community who are her added friends. She chose to share to only friends and post it.
  2. Sally wants to set up a habit to record dreams and trace the dreams. So before sleep, She went to Add page and she Set an Alarm for reminding her to record dreams. Then shechose a good alarm sound to smoothly wakes her up. When she wake up she is able to set
    up the dreams accordingly. she want to know the meaning. She add all the date, title, description and a suggested picture of the dream. The app asked her how was her sleep, How Clear was your dream? What was the overall mood? Was the dream lucid? By answering that,tags was added to the dream journal. Then there are suggested dream keywords to know the meaning of her dream. She can then add the meaning to her existing post record.


Flow Chart

Flow chart sketches out how users navigate in the app. 

  • Users have the option to set gentle alarms with music that wake them up and prompt them to jot down their dreams right away.
  • Users can also opt to share their dreams with the community. 
  • One of the tabs offers tips on improving sleep and interpreting dreams. 
  • Users can keep track of their dreams on their profile.




Branding

Design

It includes: 

Animation leading to Login Page

  1. Journal page: Users could either chose to record a dream by clicking the emoji that represents their thoughts and dreams or look into the recorded dreams. 
  2. Search : Users could search for topics regarding dreams and how they could interpret dreams or ways to have a better sleep.
  3. Alarm: Users could set up alarm with soft music. When the alarm rings, it would prompt users to record their dream right when they are awake. 
  4. Community: Users could share about their dreams in a community or with their friends. They could post their stories and comment to on this tap. 
  5. Profile: Users would have thier Social Profile to connect with their community. 







DreaMer App Interface Walkthrough 










About Me

Raised in Hong Kong and shaped by time in Los Angeles, I recently returned home with a cross-cultural perspective that informs my design approach. Most recently, I created marketing materials for a consumer products company, including email campaigns, promotional graphics, product videos, and visual assets—such as info and lifestyle images—for Amazon, the company website, and other marketplaces. I also take on freelance work, designing logos and animating logo intros for YouTube channels.

At the core of my practice is a deep interest in exploring meaning and value through design. I’m always in search of depth—creating work that not only looks good but also communicates purpose and resonates on an emotional level. With a strong passion for Packaging, Branding, and Motion, I approach each project with intention and empathy, aiming to craft visuals that are both impactful and meaningful. This mindset continues to drive my growth as a multi-disciplinary designer.


Education

California State University, Long Beach
— Bachelor of Arts in Studio art,
— Bachelor of Fine Arts in Graphic Design




︎Currently based in Hong Kong
🧳 A wanderer at heart with a mind full of curiosity.


Experiences

Bazic Products - Graphic Designer
California
2022- 2025


Clients

2018- Current
Freelancer - Graphic/ Motion Graphic Designer

Unplugged Performance
Designed and animated a custom YouTube logo intro and dynamic outro for their channel.

BookBase
Created a distinctive animated logo to strengthen brand identity.

Central Orange County Optometry
Developed a professional logo tailored to the brand’s visual identity.


For more︎︎︎











©EleanaSzeto