Unplugged Performance Logo intro & outro
Youtube 品牌片頭與片尾動畫



Scope

Animation/ Motion Graphics
Logo animation
Branding 
  
Client
Unplugged Performance

Client Description
Unplugged Performance, founded in 2013 in California, is a leading Tesla-focused tuning company specializing in high-performance upgrades that enhance performance, handling, styling, and efficiency.



Role
Lead Motion Designer

Tool Used
After effect, Photoshop

Project Overview




I was tasked with creating a short, impactful logo animation and outro sequence for Unplugged Performance—a high-performance Tesla tuning company. The goal was to visually align with the brand’s cutting-edge, tech-driven identity.

Intro/
Logo Animation


Concept: The logo resembles a power button, symbolizing performance and energy.

Execution: The animation begins with a clean line forming the blinking power button shape, subtly pulsing with energy before revealing the full Unplugged Performance brand name.

Length: 3 seconds

Style: Minimal, sleek, and dynamic—echoing the brand's modern and tech-forward persona.




Outro Animation



Function: A compelling end screen directing viewers to additional content and company contact info.

Elements: Dynamic animations, modular layout for video suggestions, and branded contact info.

Design Language: Futuristic, tech-inspired motion graphics with high contrast and clean typography.






Outcome


The animation adds a strong brand identity to video content, enhancing viewer engagement and delivering a consistent, professional visual signature across platforms.


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About Me

Raised in Hong Kong and shaped by time in Los Angeles, I recently returned home with a cross-cultural perspective that informs my design approach. Most recently, I created marketing materials for a consumer products company, including email campaigns, promotional graphics, product videos, and visual assets—such as info and lifestyle images—for Amazon, the company website, and other marketplaces. I also take on freelance work, designing logos and animating logo intros for YouTube channels.

At the core of my practice is a deep interest in exploring meaning and value through design. I’m always in search of depth—creating work that not only looks good but also communicates purpose and resonates on an emotional level. With a strong passion for Packaging, Branding, and Motion, I approach each project with intention and empathy, aiming to craft visuals that are both impactful and meaningful. This mindset continues to drive my growth as a multi-disciplinary designer.

Education

California State University, Long Beach
— Bachelor of Arts in Studio art,
— Bachelor of Fine Arts in Graphic Design

︎Currently based in Hong Kong
🧳 A wanderer at heart with a mind full of curiosity.


Experiences

Bazic Products - Graphic Designer
California
2022- 2025

Clients

2018- Current
Freelancer - Graphic/ Motion Graphic Designer

Unplugged Performance
Designed and animated a custom YouTube logo intro and dynamic outro for their channel.

BookBase
Created a distinctive animated logo to strengthen brand identity.

Central Orange County Optometry
Developed a professional logo tailored to the brand’s visual identity.


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©EleanaSzeto